The Loyalty Marketing Agency Expands Due to Continued Growth
MINNEAPOLIS, Minn., (November 12, 2009) — In response to growth in its loyalty marketing business, Denali Marketing recently hired Jim Mattson, Taryn Holstrom and Michael Lavine.
Mattson was named Senior Architect for Denali. In this position, Mattson will be working with clients to understand their business needs and provide the technical solution architecture to meet and further support those needs.
Mattson comes to Denali with 13 years of experience in architecting secure enterprise applications in a variety of industries. He has a proven track record of delivering solutions for Visa, Bank of America, Hallmark, Amtrak, AT&T, Chrysler, Ford and numerous others. For the past ten years, Mattson worked at Carlson Marketing.
Taryn Holstrom has joined Denali after working in California as an associate project manager for Freestyle Interactive. As a project manager on the Best Buy and Rimage accounts at Denali, Holstrom will manage project teams to ensure milestones and objectives are met within the appropriate timelines and budgets.
Michael Lavine joins Denali as a Digital Production Artist after working at Riley Hayes Advertising and John Ryan Performance as well as successfully leading his own creative design agency. In his new role, Lavine will create and revise press or screen-ready production files for print and interactive mediums, as well as ensure that internal and client brand standards are maintained throughout the work. Lavine will service all agency accounts.
"We are pleased to welcome these talented people to Denali," said Margaret Murphy, president of Denali Marketing. "Our business is flourishing and Jim, Taryn and Michael have a breadth of experience which they're able to immediately apply to help our clients create loyal relationships with their customers."
Denali Marketing is a strategic marketing agency founded with one overarching conviction: that loyalty is the primary organizing principle for business. With its headquarters in Minneapolis, Minn., Denali delivers all-encompassing, superior loyalty marketing solutions from strategy development to creative execution, to analyzing consumer behavior. Stable, scalable systems bring that all to life. More information can be found at www.denalimarketing.com.